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University of York Enterprise and Innovation Office and CPD Unit

University of YorkThe Enterprise and Innovation Office at the University of York is the ‘catalyst’ for creating partnerships between the University and the external world, bridging the gap between academia, business and industry.

Within this department is the University’s Continuing Professional Development unit, which aims to meet the development needs of professionals by promoting the extensive range of CPD courses available at the University.

Intandem Marketing and PR was appointed to develop a Communications Campaign to support the department in its business plan and promote its role as the commercial face of the University of York to both national and international audiences.

This has included:

  • The development of an effective marketing and branding strategy.
  • The production of a wide range of new brochures, including generic and sector specific items.
  • The production of regular client newsletters, both printed and electronic.
  • Assistance with the promotion and organisation of an international conference.
  • Generation of media coverage in partnership with the University’s communications office.
  • The development of new websites.

Visit site www.york.ac.uk/enterprise/eio

I would like to thank Intandem Marketing and PR for their work in helping us create a real impact in the marketplace.
Amanda Selveratnam, Manager , University of York's CPD Unit